Kodiak Cakes is a long-standing family-owned business with a strong record of success and innovation tracing its roots back to 1982, when current CEO and Co-founder Joel Clark sold his family’s recipe in brown paper lunch sacks, with handwritten instructions by his mom, out of his red wagon to neighbors. The company has its roots planted in Park City, Utah. The brand appeared on ABC’s Shark Tank three years ago and turned down offers to continue building the business on their own. Since appearing on Shark Tank the brand has subsequently grown sales by over ten times. The company accepted an minority investment offer from Sunrise Investments in 2016 to help further grow the brand. Kodiak Cakes uses 100% whole grains and infuses protein into the mixes, transforming a once indulgent meal into a healthy one while also satisfying increased consumer demand for higher protein, better-for-you alternatives to traditional foods.
Kodiak Cakes began with a flapjack and waffle mix, but has since grown to include muffin mixes, fruit syrups, oatmeal, and frozen waffles. The original recipe for the flapjack and waffle mix was created by Joel Clark’s mother. She was a natural foods pioneer who always wanted to sell her recipe as a mix. When Joel was just 8 years old he went around the neighborhood selling the mix in brown paper bags from his little red wagon.
The original flapjack and waffle mix was given an upgrade with the introduction of protein to the mix, creating Kodiak Cakes Power Cakes. Power Cakes quickly became the highest selling protein pancake mix on the market. Not only is it packed with protein and 100% whole grains to keep consumers fuller for long, the mix also tastes delicious. Every flapjack and waffle mix is just add water, making them as convenient to cook as they are delicious.
Kodiak Cakes has since released more delicious products that remain packed with 100% whole grains. The product line includes flapjack on the go cups, minute muffins, boxed muffin mixes, fruit syrups, oatmeal, and granola.
Peanut Butter Power Bites
Recipe by Kodiak Cakes
*Serves 20-25 (serving size 1 bite)
½ cup (dry) oatmeal
½ cup Kodiak Cakes Power Cakes
2/3 cup unsweetened coconut flakes
½ cup peanut butter
½ cup ground flaxseed
½ cup semisweet chocolate chips
½ cup honey
1 TB chia seeds
1 tsp vanilla extract
1. In a medium mixing bowl combined all ingredients and stir until thoroughly combined.
2. Cover and let chill in refrigerator for 1 half hour.
3. Once chilled, roll into balls of about 1 inch in diameter. Store in an airtight container and keep refrigerated for up to 1 week.